How wedding photography business Berlez used Dubsado to grow their business by 20% year-over-year
Over the last few years, the husband-and-wife team behind Berlez have gone from photographing local weddings part-time to building a full content production operation, capturing high-profile events in multiple states.
As the projects they took on increased in scale, so did their clients' expectations. And they needed tools that could keep up.
Their old CRM created too much friction for their new clientele—and the planners they relied on
Multiple parties needed easy access to documents
Circulating and signing important documents like contracts and NDAs was a cumbersome and confusing process, requiring separate logins for each party.
They needed a more professional look and feel
Their former CRM offered limited opportunities to customize client-facing assets with their branding, creating an inconsistent, unpolished experience.
Their tools couldn't move at the speed of their projects
As a small team working multiple projects and events simultaneously, they needed to provide seamless client communication and project updates while on the go.
Transitioning to Dubsado enabled them to deliver a frictionless client experience
Dubsado is software for creative service businesses, designed to help you succeed at doing what you love with the business management tools to handle everything else. Within a single platform, Dubsado enables you to streamline your operations, create repeatable processes, and elevate your client experience—so you can keep growing your brand.
"Over the last year or two that we've been using Dubsado, people feel like we're more professional. You get to create everything from the ground up—how you're messaging, how people perceive you, and how they feel about the whole experience afterwards."- Michael Gonzalez, Co-Founder, Berlez
How Dubsado helps Berlez simplify their operations and elevate their service:
A polished and seamless client experience
Dubsado enables Michael and Nicole to make a strong first impression with customized branded forms, and reduce friction at every step of their clients' experience by making all the contracts, documents, and information their event teams need accessible 24/7, through a single link.
Example: Clients can share information with event planners, legal teams, and other vendors without needing separate logins for each party—saving time and hassle.
Reliable, time-saving mobile app and automations
Michael and Nicole appreciate how the Dubsado mobile app allows them to get instant alerts about new leads and payments, enabling them to respond quickly while on the go. And, with automated emails they can edit on the fly, they can keep communications customized without needing to be near a desktop.
Example: While traveling to long-distance events, Nicole can provide timely responses to multiple clients from her phone without missing a beat.
Expert customizations from Dubsado specialists
By working with a dedicated Dubsado specialist, Michael and Nicole have been able to stay focused on their clients while building an inviting digital experience that brings their brand story to life on their website and across their forms, and communications.
Example: When they transitioned to using Dubsado, Angela Munoz, their specialist, ensured a seamless migration for all their clients and created customized forms that reflected their brand identity.
"When we were using other CRMs, the client experience felt like an afterthought. Now, when clients enter our sphere, they get a very tailored, one-of-a kind experience compared to all of our competitors. They feel like we genuinely care about them, and that every part of the puzzle was made specifically for them."What results has Berlez achieved using Dubsado?
20% business growth year-over-year
Not only have they retained high-value clients; they've been able to steadily grow their client base, offering services cross-country.
Improved closing rates for new projects
Presenting the strongest possible first impression with branded forms and communications helps them avoid losing leads at critical early stages.
Client trust and credibility
Elevating the the experience they deliver has allowed them to build and keep their clients' trust, enabling them to expand their services.
"When you get off the phone with a client and send them a beautiful link with custom pictures and layouts, they think, 'They're professional. They know what they're doing. I can trust them.' That's what we're really after—earning credibility with our clients so they know they've made the right decision. And that's what Dubsado has done for us."
Enjoy running your business—without letting it run you.
Dial in your admin processes, so you can flex your creative process. And focus on what's most rewarding about your job.
Use code aspenavenue for 20% off your first month or year.